![]() Rather than industrial operations mass producing pineapples, people had to build their own hothouses and raise their pineapples over the course of many years, and this worked out even more expensive than buying the imported fruit, leaving each homegrown pineapple costing the 1600s equivalent of 10,000 pounds. ![]() But at first, this didn't lower the price at all. In time, England realized they could grow their own pineapples instead of shipping it in from mythical islands. The rental company would then take the pineapple back and rent it to someone else with too much money, then someone else, until the fruit rotted and fell apart. And so the very rich would rent a pineapple, to walk around with or to display as a centerpiece at parties, protected by armed guards. That made it an incredibly extravagant food, but also just having one, whether or not you ate it too, was something to brag about. Very expensive - a single pineapple cost like thousands of pounds. ![]() Over the next few centuries, imported pineapples were rare and exotic and therefore expensive.
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